Awesome Undies

Subscribe for a fun new pair of undies delivered monthly—each designed by independent artists. Or pick from our past designs before they're gone for good.

Select Option

Fun Undies

Fun Undies

A Collab with MeUndies

The Awesome Undies Club comes together in two places. First, in the minds of the incredible independent artists we partner with each month — each one transforming a fresh pair of undies into a wearable work of art. Then, we collaborate with the experts at MeUndies, known for their softer-than-soft UltraModal™ fabric and commitment to sustainable, high-quality underwear.

Together, we create fun artist-designed underwear that looks amazing, feels even better, and holds up beautifully wear after wear. Learn more on our blog.

Woman in blue scrubs interacting with another woman holding a child outside of MCOE. Image provided by Partners In Health

Great undies for a great cause

All Profit to Charity

The founding goal of the Good Store is to make amazing products that donate to a good cause. One hundred percent of the profits from The Awesome Undies Club go towards building the Maternal Center of Excellence in Sierra Leone. We are committed to raising money not only for the construction of the hospital, but also to fund comprehensive training and staffing to tackle medical injustice at its root.

A Collab with MeUndies

The Awesome Undies Club comes together in two places. First, in the minds of the incredible independent artists we partner with each month — each one transforming a fresh pair of undies into a wearable work of art. Then, we collaborate with the experts at MeUndies, known for their softer-than-soft UltraModal™ fabric and commitment to sustainable, high-quality underwear.

Together, we create fun artist-designed underwear that looks amazing, feels even better, and holds up beautifully wear after wear. Learn more on our blog.

Great undies for a great cause

All Profit to Charity

The founding goal of the Good Store is to make amazing products that donate to a good cause. One hundred percent of the profits from The Awesome Undies Club go towards building the Maternal Center of Excellence in Sierra Leone. We are committed to raising money not only for the construction of the hospital, but also to fund comprehensive training and staffing to tackle medical injustice at its root.

High Quality Ingredients

We work with experts with years of experience and industry knowledge to bring you delicious tea and top shelf coffee.

Ethically Sourced

We partner with local initiatives to ensure fair compensation for workers, sustainable farming practices, and environmental protection.

100% of Profit Charity

The profit from Keats & Co directly funds tuburculosis treatment programs in Lesotho.

Awesome Undies Club Subscription

A delightfully designed pair of undies delivered every month.
Join the Club

Awesome Socks Club - 6 Months

Pre-pay and get Awesome Socks for a fixed time.
Awesome Socks